That is to say, bad newsletters drive me insane! Newsletters and email communications are my thing, so whenever they land in my inbox, I do take a quick look and then notice if my attention is grabbed to read further (and what they did to engage my interest) or hit delete.
My last ‘proper’ job was where I learnt how important systems and processes were to keep you organised and sane. It was the place where I turned the Boss from Hell into a nice cake-buying boss.
Next month I will be celebrating 8 years in business. Referrals and business networking have been the biggest contributor to getting clients and still is.
Time management seems to be an issue for a lot of small business owners it seems. I gave a talk about time management at 4Network’s Hemel meeting today to small business owners. A lot of them typically work by themselves. They also have many other roles, like parent, partner and son/daughter as well as trying to maintain relationships with their friends and social circles and juggle other commitments not related to their businesses.
When do you know you are successful? Do you judge your success by the sheer turnover, the volume of sales or the number of clients you have on your books?
If you run your business efficiently you will no doubt have set targets and objectives each year and keep track of your incomings and outgoings then do the usual tally at the end of the financial period. But, is that really enough to determine your success? You may have made more money or gained new clients but has you business actually evolved?