Pricing Strategies for Start ups

Pricing Strategies for Start ups

I’ve been speaking with a few new start up business owners recently and was asked my opinion on what was a low cost way to promote their business online. The business model was to sell low ticket price products/services. There were two business owners I spoke to who...
How to get more customers

How to get more customers

Whether you’re new in business or been in business a while, getting new customers is essential to the health and growth of your business. So how do you get more customers? It starts with your list. If you have a list you can email them regularly with your news...
2 is the magic number

2 is the magic number

Whenever we check our emails and social media, whether you are conscious of it or not, we run a 3 stage filter on everything. Now, Later or Never. They are the three filters we apply to everything. Of course as a business owner sending our marketing messages we want...
How to boost your income without busting a gut

How to boost your income without busting a gut

Sales and turnover is the money that you receive from customers for products and/or services, but it’s not your profit. In order to make those sales, you have expenditure and what’s left is profit. In this article I talk about the three things that affect...
Getting Stuff Done

Getting Stuff Done

Are you getting stuff done? Or is your TODO list growing out of control, like a child’s Christmas wish list? In this video I show you my simple but clever way of getting my stuff done using Post-it notes and a day a page diary. [iframe width=”853″...

How to structure your online programme

Developing Online Programmes What online programmes have you got planned for 2015? Maybe you are thinking of launching some online products or programmes and have an idea of what could work as an online programme, but not sure how best to deliver it or what format the...

Constant Contact Revisited

I’ve been road testing Constant Contact. Constant Contact have recently been doing a lot of work to their newsletter tool both in terms of usability and new features it never had before. There are a whole host of new features and improvements, which puts it back in...

Discounting Prices – pro’s and con’s

Offering a discount for your services might seem like a great way to attract new clients and get your business off the ground or a new service launched.   But it’s a double-edged sword. A discount may well attract someone to buy from you and you feel happy...